Aladdin B2B is a global business-matching and event technology provider with over seven years of experience delivering qualified meetings that lead to transactions. Built on the foundation of its parent company, Sasina, Aladdin B2B helps companies, trade shows, and governments connect with their ideal target profiles — including buyers, suppliers, investors, and partners — without the high cost of traditional expansion.
The training consists of five core lessons:
Lesson 1: About Aladdin B2B – Demo
Salespeople learn how to introduce Aladdin’s services, showcase global reach, and explain the platform’s ROI-driven features, from business matching to VIP attendance programs.
Lesson 2: Understanding Client Pain Points
Before presenting, sales reps must uncover client challenges by asking probing questions about goals, decision-making processes, budgets, urgency, and expectations. Listening first builds trust and ensures tailored recommendations.
Lesson 3: Creating the Event Hub – Demo
Covers setting up an event in the platform, adding branding, categorization, attendee imports, registration integration, and table management. Emphasis is on simplicity, flexibility, and full customization without coding.
Lesson 4: Meeting Scheduling Process – Demo
Demonstrates how attendees filter participants, request meetings, select times, and view confirmed agendas, ensuring smooth scheduling and effective networking.
Lesson 5: Creating the Ideal Target Profile (ITP) – Demo
Shows how to define detailed target parameters, generate AI-powered match lists, verify matches, share them with exhibitors, and coordinate meeting confirmations via the call center and management portal.
Curriculum
- 1 Section
- 5 Lessons
- Lifetime
